Joanie is also involved in socially responsible investing, having spent many years in the corporate world of business. This included directing/managing Marketing Research for Levi Strauss International and Del Monte Corporation, and consulting/resourcing in leadership development for Pacific Bell’s corporate change endeavor. Joanie served as President of the American Marketing Association, San Francisco Chapter, and was a co-founder of Soviet-American Business Opportunities, Inc. She has published articles on “Marketing Peace” and participated on several panels related to a couple of PTP’s programs: the Culture of Peace Initiative and Peace Within Organizations. She is currently Secretary of a Mill Valley-based chapter of PEO International, and volunteered for ten years in Theater Operations for the Sundance Film Festival.
Joanie holds a Bachelor of Science degree in Business Administration / Marketing from the University of California at Berkeley, a Masters of Business Administration in Management from Golden Gate University, and an “Agent of Conscious Evolution” Certificate from the Institute of Conscious Evolution. Until his recent passing, she was married to Dr. Jack Ciardelli, Jr.; and they shared their home with the original Peace Cat, Princess Jasmine. She very much enjoys traveling — especially to visit Jack’s five children, ten grandchildren, and two great grandsons. Joanie’s research skills have turned to photography and genealogy, tracing and documenting family back several generations. She began the process of documenting the history of PTP through photos, which will eventually be published as a book and on line.
Joanie’s more personal studies and spirituality over the years have included some writing – mostly poetry and memoir – and more recently, creative journaling. She sings in the informal Chorus on Elm Avenue and with the UFOhana.